How to unite humans & AI to drive customer satisfaction

Modern businesses can’t afford to take their customers for granted.

In today’s corporate landscape, brand loyalty isn’t guaranteed—it’s earned. And if you don’t provide phenomenal product support, people will turn to competitors without hesitation.

Businesses that invest in their customers reap serious rewards. In a Microsoft survey of 5,000 people across the globe, 96% of respondents said customer service is important to their choice of loyalty to a brand. In fact, 93% of consumers are more likely to make repeat purchases at companies with excellent customer service—and customer-focused companies outperform their counterparts by nearly 80%.

Inaction clearly isn’t an option. To drive satisfaction and loyalty in a highly competitive market, your business must invest in a strong customer experience across all areas—including product support.

In our digitally connected age, customers expect instant, around-the-clock resolution via any channel. The best way to provide that? Implementing a hybrid support model that leverages the best of AI and humans—meeting customers where they are to provide the right level of support, at the right time.

Ready to learn the ins and outs of hybrid support?

Download our guide